"Our mission is to help celebrate creativity, beauty of diversity, individuality, self-expression, and joy, providing high-quality, playful products and delicious top-notch services that inspire confidence and encourage everyone to embrace their colorful side. We are committed to exceptional quality and service, ensuring every experience is joyful and satisfying.”

"Our vision is to become the world's leading Management Services renowned for our commitment to global customer satisfaction and innovative designs. We aspire to inspire individuals everywhere to express their creativity and joy through our vibrant products, creating a colorful community where everyone feels empowered to shine. We aim to cultivate a community where self-expression is celebrated, and every individual feels empowered to showcase their unique style with playful, colorful products that reflect the sweetness of life.”